The Director, NIL Revenue & Activation will serve as The Vol Network’s strategic lead for all Name, Image, and Likeness (NIL) initiatives. This individual will be responsible for aligning NIL strategy with institutional values and NCAA/conference guidelines, driving revenue through NIL-related opportunities, and ensuring flawless execution of athlete engagements. This role bridges key internal and external relationships, including athletics administration, coaches, compliance, creative services, brand partners, and donors.

The ideal candidate will be an experienced leader with a strong background in sports marketing, athlete relations, sponsorship sales, and overall revenue generation. They must be able to operate autonomously in a fast-paced environment, balancing day-to-day activation with long-term strategic planning.

NIL Strategy & Leadership Drive NIL Dealmaking Revenue strategy, support all NIL sales efforts with the Sports Properties Team, manage and lead dedicated NIL Sports Properties staff (sales and fulfillment) Design and implement a sustainable NIL infrastructure aligned with university values, athletic priorities, and national regulations.

Bachelor’s degree preferred Minimum 10 years of relevant experience including but not limited to NIL, sponsorship, athlete marketing, or sports business. Strong understanding of NCAA/compliance regulations, NIL trends, and the collegiate athletics landscape.

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave

🎁 Benefits & Perksbenefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield’s presence in college sports and live events delivers influence and maximizes reach to target audiences. With data-based solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors’ Cup, supporting athletic departments across all divisions. Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans.

The company strives each day to deliver the mission statement and embody the

🎯 core values that make Learfield an exciting place to work.

🎯 Our Mission Powering the connection of fans to the brands and experiences they love. Our Core Values Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun