ABOUT LIV GOLF
Now in its fourth season, the LIV Golf League features 13 teams competing for both an Individual and Team title at premier golf courses across the world. As the first truly global golf League, LIV Golf is constantly innovating to set a new standard in sport and redefine the fan experience through the lens of music, culture, and entertainment, while growing the game of golf for a new era of players and fans around the world. Headquartered in New York and London, the League holds events in cities across Asia, Australia, Europe, the Middle East, North America, and Africa, with broadcasts reaching nearly 900 million households in more than 200 international markets and territories. LIV Golf was designed to expand the sport on a global level, bring new audiences to the game, create new value within the golfing ecosystem, and enhance the game’s societal impact far beyond the course through the League’s Impact & Sustainability efforts. In 2022, LIV Golf launched The International Series, which features 10 elevated events in world-class destinations. Sanctioned by the Asian Tour, these events offer a pathway for leading professional and amateur golfers from around the world into the LIV Golf League and the Majors.
HISTORY
Founded in 2021 and officially launched in 2022 with the eight-event LIV Golf Invitational Series, 2025 was our third 14-event season as the LIV Golf League.
The format respects golf’s history and traditions with updates for modern-day sports fans; four days, 72 holes, no cut, shotgun start, and simultaneous Team and Individual competitions, offering a faster tournament that drives engaging storylines and offers an immersive fan experience. The League’s award-winning events, each wholly owned and operated by LIV Golf and broadcast to over 900 million homes across 200 international territories, showcase world-class competition happening at LIV Golf’s 14 global events. Music entertainment, food, live concerts, family-friendly activations and offer a festival-like atmosphere. A two-time winner of the World’s Best Golf Event from the World Golf Awards and a Sports Business Awards Finalist for Sports Event of the Year, our signature hospitality, inclusive atmosphere, quality food and beverage offerings, post-play concerts have helped LIV Golf have helped build record-breaking attendance at events worldwide.
LIV Golf continues to expand its reach by bringing the League to new and returning markets featuring some of the most iconic venues in the world. It has also introduced free agency to professional golf, integrating end-of-season player promotion and relegation, team trades and off-season roster movement that drive year-round fan engagement, embraced by many of the world’s most popular sports.
Away from the entertainment on the course, LIV Golf is dedicated to enhancing the well-being of the communities it visits through its ground-breaking social impact and sustainability strategy. Named a 2024 Most Impactful award winner by Front Office Sports for utilising its platform to make a positive impact on and off the course, in local communities around the globe, the League is committed to giving back and improving the world through golf.
LIV Golf is seeking a highly organised, detail-driven, and proactive Senior Manager, Tournament Administration to play a pivotal role in delivering world-class event experiences across our global schedule. This position is central to shaping exceptional moments for corporate partners, VIP guests, and players, particularly through the planning and execution of our premium Pro-Am events.
JOB RESPONSIBILITIES / WHAT YOU WILL BE DOING
Lead pre-event and on-site Pro-Am operations, serving as the primary point of contact for players, guests, EMCs, and venue partners.
Oversee all Pro-Am elements with our Event Management Companies (EMCs), ensuring seamless planning, delivery, and execution.
Design and implement world-class end-to-end guest journeys that maintain consistency and elevate the experience across the season.
Support the creation of detailed event-day run sheets and operational plans, aligning all teams on timelines, responsibilities, and deliverables.
Manage on-site guest registration, ensuring flawless check-in, a polished welcome flow, and accurate distribution of credentials and gifting.
Partner with the SVP of Merchandise to create a premium gifting strategy for each Pro-Am and communicate requirements and deadlines to EMCs.
Collaborate closely with internal teams, host venues, and partners, coordinating the internal request process for all Pro-Am needs.
Work with the VIP Guest Services Team to standardise and elevate guest communication via the Guest Management System.
Support the development and implementation of SOPs to ensure EMCs deliver consistently high-quality experiences.
Evaluate EMC performance during events, identifying learnings and opportunities for continuous improvement.
Support the VP, Tournament Administration, in delivering a premium, end-to-end Honorary Observer experience for VIP guests.
Act as an additional on-site contact for Honorary Observers, alongside the Manager, Competition Logistics, ensuring personalised support and exceptional hospitality.
Partner with the Partnership Management team to allocate observer spots for VIPs, partners, and invited guests.
Coordinate with operations teams, EMCs, and on-course officials to ensure smooth access to tees, fairways, and designated viewing areas.
Liaise with player liaisons, caddies, marshals, and rules officials to ensure safe, discreet on-course positioning.
Partner with the SVP of Merchandise to develop a curated gifting strategy for the programme.
Gather feedback from VIPs, partners, and internal stakeholders to drive ongoing enhancements.
Support the delivery of Tournament Administration programmes, including, but not limited to, Volunteer Programme, Accreditation and LIV Shipping.
Manage special projects and fulfil additional duties as assigned.
Proven experience in golf events, live sports, or entertainment, with proven success managing end-to-end event logistics.
Demonstrated ability to coordinate large-scale events with a strong customer-first mindset.
Excellent leadership and communication skills, with the ability to build productive relationships with internal and external stakeholders.
A passion for innovation and exceptional guest experiences, with an eye for elevating service delivery.
Ability and willingness to travel globally in alignment with the LIV Golf schedule.
Comfortable working weekends and non-traditional hours inherent to live event environments.
Experienced in golf or live sports and entertainment.
A team player who can also operate confidently and independently.
A proactive problem-solver with a positive, solutions-focused attitude.
An articulate communicator, both verbally and in writing.
Calm and effective under pressure, with the ability to juggle tight deadlines.
Skilled at building strong relationships across all levels of an organisation.
LIV Golf is an equal opportunity employer that is committed to diversity and inclusion in the workplace and the equal treatment of all current and prospective employees.
We prohibit discrimination and harassment of any kind based on age, gender, disability, religion or belief, sexual orientation, marital status, pregnancy, race, ethnicity, or any other status protected by the laws or regulations where we operate. This policy applies to all employment practices within our organisation, including hiring, recruiting, promotion, termination, leave of absence, compensation, benefits, training, and apprenticeships.
LIV Golf Investments makes hiring decisions based solely on qualifications, merit, and business needs at the time.
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Salary: £85,000 - £103,000
🤖 This salary estimate is calculated by AI based on the job title, location, company, and market data. Use this as a guide for salary expectations or negotiations. The actual salary may vary based on your experience, qualifications, and company policies.
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