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Numan is hiring a Head of Social

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Job Description

About Numan 

Founded in 2018, we’ve already grown to be a 300+ team distributed across the globe, united by a singular mission: empowering people to take control of their health.

Numan is transforming health: we’ve built a cutting-edge platform that integrates diagnostics, medication, supplements, digital programmes, and doctor consultations. Giving people the tools they need to maximise life.

To deliver on our transformative mission, we are guided by our 5 company values: 

• Patients first.
• Learn fast.
• Own the quality.
• Succeed together.
• Care deeply.

Backed by top-tier investors, Numan is already having a positive impact on hundreds of thousands of patients here in the UK, and we want you to help us deliver this mission!

The Role

As Numan's Head of Social, you'll be responsible for a step-change in our approach. Taking us from good to standout across our social platforms. Your mission is to make Numan one of the top health brands on social media in the UK, accelerating our channel growth and engagement through strategic thinking and creative excellence. You'll own and lead Numan's social media strategy, working closely with our Chief Creative Officer, Brand Director, and agency partners to create content that entertains, educates, and builds trust with our audience. This is a big opportunity to put your stamp on a growing health tech brand that truly values social and is investing in it.

The Team

You'll report into our Brand Director, managing external agency partners and collaborate across brand, content, paid social and design teams to deliver best-in-class creative work. You'll have autonomy to shape the social function and budget, to work with agencies and freelancers to bring your vision to life.

You'll be:

Owning Numan’s Social Strategy
  • Developing and leading Numan's social media strategy across Instagram, Facebook, LinkedIn, YouTube, and TikTok
  • Setting KPIs and growth targets for follower growth, engagement, and brand awareness
  • Using social listening to identify trends, insights, and opportunities that inform both brand and product strategy
  • Identifying and testing emerging platforms and subcultures worth exploring (e.g., Reddit, new social channels)

  • Creating Powerful Content & Community
  • Develop engaging, shareable content that strengthens Numan’s social voice.
  • Make Numan interesting: give people a reason to follow, engage, and come back.
  • Build a vibrant community and engage directly with our audience.
  • Be our social brand guardian: ensuring content is authentic, native, and true to our tone of voice.
  • Grow and optimise our YouTube presence with SEO in mind; aim for Health Shelf placement.
  • Support broader content needs, from paid social to campaigns and shoots.

  • Our benefits include...

    📈  -  Share options.
    🏖  -  25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan). 
    🩺  -  Health insurance with Vitality.
    🧸  -  Enhanced maternity and parental leave. 
    🐥  -  Nursery benefit provided by YellowNest.
    💼  -  Employee assistance programme (access to therapy, financial planning and discounts).
    ⚖️  -  Generous pension (includes both employee and employer contributions).
    💻  -  Flexible working options, including a dog-friendly office in Farringdon. 
    📚  -  Personal training and development budget via Learnerbly. 
    👟  -  Wellhub membership, giving you access to over 2,000 locations in the UK. 
    🚲  -  Cycle to work scheme.
    🚆  -  Season ticket loan. 
    %   -  Discount on Numan products for your friends and family.
    🤲  -  Paid volunteering days. 
    📅  -  An additional 2 weeks off once you reach your 5th anniversary with Numan.

    Diversity at Numan

    At Numan, people are at the heart of who we are. We recognise and value the unique perspectives and experiences that individuals from all backgrounds bring.

    We promote innovation and creativity, enabling us to tackle things from various viewpoints and are committed to equal opportunities and continuously strive to create a workplace where everyone feels respected, heard, and valued.

    Embracing diversity isn't just our goal; it's our strength, driving us towards a more inclusive future.
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    Salary Information

    Salary: £71,000 - £86,000

    🤖 This salary estimate is calculated by AI based on the job title, location, company, and market data. Use this as a guide for salary expectations or negotiations. The actual salary may vary based on your experience, qualifications, and company policies.

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